Privacy Policy

This policy is drafted in English. If there is a conflict between a translated version and the English version of these terms then, to the extent permitted under applicable law, the English version shall prevail.

This policy, sets out how we may collect personal data from you, when we may collect person data from you, the type of personal data and/or sensitive personal data we may collect from you or that you provide to us, and how such data may be controlled and/or processed once you use or access features on the website

This policy also sets out your rights and our obligations in relation to collecting, controlling and processing such personal data.

Our main objective is for you to have absolute trust and confidence in us when we collect, control and process your personal data.

Any third party data processors are obliged to comply with this policy when processing personal data on our behalf. Any breach of this policy by that third party may result in disciplinary action being taken against them.


1. Who we are

We are Inbound Fintech (“we/our/us”). We are a company registered in England and Wales with company number 06020663. Our registered office address is 1 Poultry, London, England, EC2R 8EN.

For the purpose of the Data Protection Act 1998 (“the Act”) and General Data Protection Regulation (Regulation (EU) 2016/679) (“the Regulation”) we are a data controller and data processor of personal data and sensitive personal data provided by you to us through our website.


2. Our Mission

At Inbound Fintech we are as committed to protecting your personal data as we are to servicing and supporting our clients technical needs. It is a top priority for us to build a relationship of trust with you as a user of our website, it's content or our services. We take tangible steps to keep your data private and confidential. These steps include:


i) being completely transparent about how, when and why your personal data is controlled and processed by us.

ii) allowing you control over the personal data we collect from you and how we process that personal data

iii) if you do choose to allow us to process your personal data, we will make as clear as possible the specific reasons why and how that data may be collected, used and transferred.

3. What is personal data?

Personal data is information relating to an “identified” person or an “identifiable natural person”. An “identifiable natural person” is one who can be identified, directly or indirectly, in particular reference to an identifier such as a name, an identification number, location data, online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that person.

Sensitive personal data includes, but is not limited to, personal data which reveals racial or ethnic origin.

Further detail as to the specific types of personal data and sensitive personal data we may control and process is set out at paragraph 5, below.


4. Personal data we may control and process

We may collect and process various types of personal data, sensitive personal data and other information from you when you use our website and its content, and when you correspond with us by phone, email or otherwise. The type of data collected, and the manner in which such data is collected, will vary depending on how you use our website and whether or not you have consented for us to collect certain types of data from you. Further details of the type of data we collect and the manner in which such data may be collected is set out below in paragraph 5 under the heading “How Personal Data is collected”.

By using our website, and/or using our products or services in conjunction with our website, you are agreeing for us to collect and process the personal data provided as part of that process, for the purposes made clear to you at that time.


5. How we collect personal data

Personal data and sensitive personal data may be collected by us actively and passively. The specific types of personal data we may collect from you, and the manner in which such data may be collected, includes:


i) Necessary Data. This is data we must collect in order to activate, and provide you with access to, content found on our website, as well as to enable you to access and use that content across multiple devices, to enable you to delete personal data when you wish, and/or for us to deliver content or services that you request through the website. We may also use Necessary Data for the purpose of providing you with information about similar products and services we provide.


Necessary Data includes, but is not limited to, your name, email address and company data.

Necessary data will be collected by us when you fill in and submit the relevant form through the website which contains that data.


ii) Optional Data. This data includes information which is not necessary for us to collect but which you actively choose to provide to us (“Optional Data”).

Optional Data includes, but is not limited to, your age, your reasons for using the website or company information. We may also use Optional Data for the purpose of analysing your requirements as a consumer and providing you with information about other products and services we provide which may be of interest to you.

Optional Data will be collected by us when you submit an a request for content through forms throughout the website which request that data.

You may be able to actively provide us, at any time in the future, with additional Optional Data if you choose to do so. We will collect and use that data in accordance with these terms.


iii) Website Data. This data is passively collected by us in the course of you using and browsing the website.

Website Data includes, but is not limited to, your device’s Internet Protocol (IP) address, web cookies, browser type and version, the pages of our website you visit, the amount of time spent on each page of our website, time zone settings, the time and date of your visit and the operating system or platform you use, information about your visit, including the full Uniform Resource Locators (URL), clickstream to, through and from our website (including date and time), content you have viewed or searched for, page response times, download errors, length of visits to certain pages within the website, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page. Website Data is collected by us when it is transmitted to us during or after your use of the website. Such data may or may not be anonymised and will be used as further described in paragraph 6 below.


6. How we use your personal data

We may use Necessary Data for the purpose of providing content after you have requested it by filling in form, or for the purpose of creating your personal user account in order for you to gain full accessibility to the website and its content. For instance, when requesting content on our website you provide us with your phone number which will help our internal teams respond to your requests.

We may use website data for the purpose of understanding how our clients behave in order for us to develop or optimise:

a how the website works for you;

b the information and services provided to you through our website; and

c the effectiveness of our online advertising and branding.


All personal data we collect and process is stored on our secure servers in accordance with reasonable security practices.

Where you have chosen (or where we have given you) a password which enables you to access certain parts of our website, or use our website in a particular way, you are responsible for keeping this password confidential. We ask you not to share this password with anyone and to change it if you suspect someone has gained access to it.


7. Your rights and our obligations



We will generally process your personal data with your express written consent, We may also process your personal data in accordance with this Privacy Policy if permitted under applicable Legislation For example, we may be able to legally control and process your personal data without your express consent for direct marketing purposes, if doing so is in the public interest, where it is necessary for performance of a contract, or if we must do so in order to comply with a local or national law.


We may also process your personal data without your express written consent if we have a legitimate interest in doing so, for example, for some internal administrative purposes, or for the purpose of ensuring electronic information security.

If we are controlling and processing your personal data on the sole basis of having your consent to do so, we must gain separate consents from you in respect of each distinct type of processing operation.

Where we are processing your personal data on the basis of you having given us your consent to do so, you do have the right to withdraw that consent at any time, but this will not affect the lawfulness of processing prior to the withdrawal of such consent. You can exercise your right to withdraw consent to processing at any time by contacting us via


Data Retention, Erasure and Rectification

The personal data we collect from you will be stored and retained by us for the length of time that is necessary to fulfil our services. We may also retain such data for a reasonable period of time after our engagements have ended to keep a records of our communications and how you have used the website, or for any period of time as required by applicable law.

You also benefit from the right to erasure (also known as the ‘right to be forgotten’). This means that you have the right to request us to erase personal data we hold about you, and that we should erase such data without undue delay, provided that you are able to demonstrate one of the following to us:

(a) that our processing of the personal data is no longer necessary in relation to the purpose for which it was collected;

(b) that you withdraw your consent to the processing and there is no other legal ground for us to continue to process the data;

(c) that you object to the processing under regulation 21 of the Regulation and there are no overriding legitimate grounds for processing;

(d) that the personal data must be erased in order to comply with a national legal obligation; or

(e) the personal data in question belongs to a child under the age of 16 and no consent is given or authorised by the holder of parental responsibility over the child.


You also benefit from the right to rectify inaccurate personal data we hold which relates to you (also known as the “right to rectification”). This means that, taking into account the subject of the processing, you shall have the right to have incomplete personal data completed. You can exercise your right to rectification by contacting us via


Data Portability

You also have the right to receive the personal data concerning you in a structured, commonly used and machine-readable format. You have the right to transmit such data to other data controllers without hindrance from us where we are processing that data on the basis of having your consent to do so, or where it is necessary for the performance of a contract, and the processing is carried out by automated means.


Subject Access Requests

You as a data subject are entitled to make a formal request for information we hold about you. We must provide you with a copy of this information, the reasons it is being processed and whether it will be given to any other organisations or people provided that you make this request in writing.


8. Children’s privacy

The goods and services provided through our website are not marketed to, and should not be used by, anybody under the age of 16.

We do not knowingly collect personal data from children under the age of 16. In the event that we discover that a child under the age of 16 has provided us with personal data, we will delete such data from our servers unless consent is given or authorised by the holder of parental responsibility over the child.


9. Sharing and transferring personal data

We use industry standard encryption for transmission of data to our systems. Although we cannot guarantee the absolute safety of transmission of data via the internet, we adhere to industry standards to give your data the most appropriate protection possible.

Sharing of Personal Data:

We may share personal data we hold with any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries, as defined in section 1159 of the UK Companies Act 2006.

We may also disclose personal data we hold to third parties, with your consent, or on the basis of us an otherwise lawful reason for doing so under the Legislation. For example:


(a) in order to facilitate, provide and improve the products and services we provide to you through our website;

(b) in order to analyse the manner in which our services are used by clients;

(c) in the event that we sell or buy any business or assets, in which case we may disclose personal data we hold to the prospective seller or buyer of such business or assets;

(d) if we or substantially all of our assets are acquired by a third party, in which case personal data we hold will be one of the transferred assets; and

(e) if we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply any contract with the data subject or other agreements; or to protect our rights, property, or safety of our employees, customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.


Use of Third Party Platforms:

Our Platforms use Google Analytics, a web analytics service offered by Google Inc. Google Analytics will make use of small pieces of data, known as cookies, which can be used to track and analyse the manner in which you use and operate our Platforms. Such data will be transferred to, and stored on, a server in the USA operated by Google, Inc. Google, Inc. may i) transfer this data to third parties where required by law, or other third party processors used by Google, Inc. You may prevent cookies from being stored in relation to your visit to, and use of, our Platforms but do please be aware that this may negatively impact upon the way in which the Platforms work.


We may also use Facebook’s advertising service known as “Facebook lookalike audiences” if you have informed Facebook of the fact that you use our Platforms. Facebook lookalike will allow us to identify new potential consumers and users of our Platforms and products on the basis that those new potential users share similar characteristics with you on Facebook – for example, on the basis that both users have “liked” the same Facebook pages. We may, therefore, share your email address and name with Facebook if you have logged into the Platforms via your Facebook account, or have downloaded our Platforms onto your device through a Facebook advertisement. More information about Facebook lookalike audiences is here.

Third Party Processors

Our carefully selected partners and service providers may process personal information about you on our behalf as described below:

Digital Marketing Service Providers

We periodically appoint digital marketing agents to conduct marketing activity on our behalf, such activity may result in the compliant processing of personal information.  Our appointed data processors include:

(i)Prospect Global Ltd (trading as Sopro) Reg. UK Co. 09648733. You can contact Sopro and view their privacy policy here:  Sopro are registered with the ICO Reg: ZA346877 their Data Protection Officer can be emailed at:”

This website also uses a HubSpot tracking code which uses cookies or similar technologies to track visitors. We use the information gathered to improve our website functionality, the user experience and to tailor our content.

Log files

HubSpot uses log files. Log files may collect demographic information from you, for example age, gender or interests. They may also collect information about your computer hardware and software. This can include your IP addresses, device and software identifiers, referring and exit URLs, on-site behavior, feature use metrics and statistics. This information is used for the Subscription Service. For these purposes, we do link this automatically-collected data to Personal Information such as name, email address and phone number.

Navigational Information

We may collect navigational information when you visit HubSpot hosted pages. The navigational information is used to improve your experience of using the website and to ease navigation around the site.

To find out more about HubSpot, please review their privacy policy and their security guidance.


The HubSpot Acceptable Use Policy applies to our website and prohibits the use of our website to send unsolicited commercial email in violation of applicable laws, and requires the inclusion in every email sent using the Subscription Service to have an an "opt-out" mechanism.


Pages of our website are hosted in England and by HubSpot whose registered address is: 25 First Street, 2nd Floor, Cambridge, MA 02141, USA. Data captured and obtained within the UK, may be processed outside of the UK.

This website uses a LinkedIn tracking code which uses cookies or similar technologies to track visitors of this website and gathers information about them related to their LinkedIn profile. We use the information gathered to improve our website functionality, user experience and content. This data is used to deliver customised content and promotions to users whose behaviour indicates that they are interested in a particular subject area.

For more information about LinkedIn’s privacy policy, click here.


When interacting with us on social media, your username and public-facing information are available for us to view. You have the right to request for us to remove this information, however, please be aware that as the data is transferred from the social networks, it may not be feasible to fully delete the information.

Transfers outside the EEA:

We may also transfer any personal data we hold to a country outside the European Economic Area (EEA), provided that one of the following conditions applies:


(f) the country to which the personal data is transferred ensures an adequate level of protection for the data subjects' rights and freedoms;

(g) you have given your consent;

(h) the transfer is necessary for one of the reasons set out in the Act and/or Regulation, including the protection of your vital interests;

(i) the transfer is legally required on important public interest grounds or for the establishment, exercise or defence of legal claims; or

(j) the transfer is authorised by the relevant data protection authority where we have adduced adequate safeguards with respect to the protection of the data subjects' privacy, their fundamental rights and freedoms, and the exercise of their rights.

Personal data we hold may also be processed by staff operating outside the EEA who work for us or for one of our suppliers. That staff may be engaged in, among other things, the provision of support services. We require that staff to comply with the requirements of this Privacy Policy.


10. California Consumer Rights

Under California Civil Code Section 1798.83, California residents have the right to obtain: (a) a list of all third parties that we may have disclosed your personal information to within the past year for direct marketing purposes; and (b) a description of the categories of personal information disclosed. To obtain such information, please email your request to


11. Changes to this policy

We reserve the right to change this policy at any time. Where appropriate, we will notify you, as a data subject, of those changes by email.

We recommend that you also regularly review this privacy policy for any changes.


12. Concerns or complaints

If you have any concerns or complaints relating to this policy, its subject matter, or the manner in which we collect, control and/or process your personal data, please do let us know by sending an email to