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Email Marketing and Automation for Financial Services
Email continues to be a powerful channel for B2B and B2C lead nurturing, offering great personalisation and targeting opportunities
With email personalisation, segmentation and targeting, marketers can increase the relevance of their email content and campaigns, helping to nurture leads throughout the buyer’s journey. Strategic email marketing for Financial Services companies can play a key role in driving business growth, especially when leveraging the right content at the right time with the help of automation.
Inbound FinTech’s digital growth experts draw on industry knowledge and CRM experience to tailor email marketing campaigns to your needs and target audience.
With email personalisation, segmentation and targeting, marketers can increase the relevance of their email content and campaigns, helping to nurture leads throughout the buyer’s journey. Strategic email marketing for Financial Services companies can play a key role in driving business growth, especially when leveraging the right content at the right time with the help of automation.
Inbound FinTech’s digital growth experts draw on industry knowledge and CRM experience to tailor email marketing campaigns to your needs and target audience.
OUR EXPERIENCE
See how we’ve used email marketing to grow our clients’ businesses
Read our case studiesWhy choose email marketing & automation services?
Carefully crafted email marketing campaigns that nurture leads at the right time
Leveraging marketing automation and carefully crafted email marketing campaigns can help businesses engage, nurture and convert new leads whilst retaining and delighting existing customers, ultimately driving business growth.
Automated email marketing workflows ensure that Marketing, Sales, and Customer Service teams are equipped to effectively guide leads through your sales pipeline, and manage them once they’ve converted.
Deliver the right message at the right time
Marketing automation helps you create email workflows that combine compelling content, personalisation, A/B testing, text messaging, lead scoring and more to ensure that you deliver the right message, to the right audience, at the right time.
Deliver the right message at the right time
Marketing automation helps you create email workflows that combine compelling content, personalisation, A/B testing, text messaging, lead scoring and more to ensure that you deliver the right message, to the right audience, at the right time.
Define and reach your ideal customer
Once your buyer personas are defined, targeted email campaigns and automation workflows can be set up, to ensure that your audience is nurtured based on their pain points and are presented with the right products and services.
Define and reach your ideal customer
Once your buyer personas are defined, targeted email campaigns and automation workflows can be set up, to ensure that your audience is nurtured based on their pain points and are presented with the right products and services.
Improve your internal processes
Strategic and sophisticated email marketing services incorporate automation triggers that notify and assign tasks to the right members of your teams, enhancing internal process efficiency and supporting sales, marketing and service alignment.
Improve your internal processes
Strategic and sophisticated email marketing services incorporate automation triggers that notify and assign tasks to the right members of your teams, enhancing internal process efficiency and supporting sales, marketing and service alignment.
Maximise on your content
Using the right content content, email automation workflows can engage, nurture and convert leads and delight customers, turning them into advocates for your business.
Maximise on your content
Using the right content content, email automation workflows can engage, nurture and convert leads and delight customers, turning them into advocates for your business.
FAQ's
Common questions about Email Marketing
From email marketing strategy and planning, to template design to workflow creation and sequences, IFT is a full-spectrum email marketing agency that offers a broad range of email marketing services.
Email marketing automation is a series of specially crafted triggers, set up at each point along the customer journey, that automatically sends customers a personalised and highly relevant email. From awareness to consideration to decision, IFT will help curate each specific email for each touchpoint of the buyers journey to give your business the best chance of high quality lead generation.
As an elite tier HubSpot agency, our team comprises HubSpot email automation specialists who know how to create impactful email campaigns using the platform. We excel in crafting personalised email marketing solutions through a fusion of our content and conversion rate optimisation (CRO) proficiency, alongside harnessing HubSpot's automation features. This synergy allows us to design efficient workflows that boost your conversion rates.
Still got questions?
Book a call with one of our email marketing experts today to unlock your opportunities
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RELATED SERVICES FROM IFT
Take your email marketing strategy to the next level with our related services
At Inbound FinTech, we take the time to understand your key business challenges before providing the right solutions to help you achieve your goals. Our email marketing services and automation solutions combine with other key services to achieve seamless lead nurturing.
ABOUT US
How we do things at IFT
We do things differently at Inbound FinTech (IFT). As a hybrid digital agency, based in London’s financial district but with a global team of experts, we’re uniquely placed to help Financial Services companies to grow their businesses online.
IFT offers a wide range of digital services, from CRM implementation and web design to lead gen, SEO and PPC strategy. Our inbound methodology and data-driven approach, combined with our highly-skilled and knowledgeable specialists, enable us to deliver strategies and projects that move the needle and achieve fast growth and lasting success.
We’re an elite HubSpot solutions partner and we also have partnerships with Google, Bing and Shopify.
FAQ's
Common questions about Inbound Marketing
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Text Blurb about the awards and great result we obtained since 20XX. Lacus, convallis lectus libero, dui. In ut ornare proin urna. Ac dolor massa odio curabitur morbi facilisis turpis proin ultrices.
Text Blurb about the awards and great result we obtained since 20XX. Lacus, convallis lectus libero, dui. In ut ornare proin urna. Ac dolor massa odio curabitur morbi facilisis turpis proin ultrices.
Text Blurb about the awards and great result we obtained since 20XX. Lacus, convallis lectus libero, dui. In ut ornare proin urna. Ac dolor massa odio curabitur morbi facilisis turpis proin ultrices.
Text Blurb about the awards and great result we obtained since 20XX. Lacus, convallis lectus libero, dui. In ut ornare proin urna. Ac dolor massa odio curabitur morbi facilisis turpis proin ultrices.
GET IN TOUCH WITH IFT
Contact us today to discuss our email marketing for Financial Services
Our digital growth experts will discuss your key needs and goals to determine the most suitable solutions. Find out how our automation strategies and email marketing for Financial Services can optimise your lead pipeline and grow your business.
